Know thy audience
Last night,the Alabama Symphony Orchestra gave a free Mother's Day concert at one of our upscale, outdoor shopping meccas.
Of course, we were there. It was free. And there were fireworks. Did I mention there were free fireworks?
We dragged our bag chairs through a sea of humanity to a relatively open spot stage right. The weather was much improved over the past two weekends. A cool breeze wafted Macaroni Grill garlic to mix with the aroma of tailgaters seated around us. There were people of all ages in the sea of chairs; old people with their older mothers, babies with their young mothers, middle-aged couples with their older children, and of course the pre-teen demographic.
Who were thrilled to be there, let me tell you. One in particular, seated in front of me to my left, stared a hole in the pavement, head in hands, waiting for the fun to end. He listened to his iPod until the batteries went dead, then he took pictures of his hand with his mother's camera phone before launching into a riveting round of Tetris. He was amusing to watch, and I was going to point him out to Lovett, my pre-teen, but Lovett was doing the same thing off to my right. Well, sans iPod and camera phone.
The concert was great. They played a tribute to Ethel Merman, some Edward Elgar, a couple of Latin-flavored compositions of Leroy Anderson, an extended medley from Camelot, and a medley of tunes from movie musicals.
Everyone seemed to enjoy the program immensely. An older man wearing a flannel shirt and a white-haired crewcut ask his daughter (I presume) to dance during one of the Leroy Anderson waltzes, to the delight of the crowd on our side of the parking lot. Several young girls, our Dora included, pirouetted between the chairs during some of the Merman numbers.
The pre-teens were, in a word, underwhelmed, let me tell you. Until the conductor related a story of taking his two young sons shopping for Mother's Day gifts. The punch line of the story was that they couldn't decide which Star Wars action figure to buy her. As the audience laughed, I read between the lines and correctly guessed what was coming next.
In that spirit, we'd like to present for you the Theme from Star Wars by John Williams, said the conductor.
That got their attention. They cheered, they applauded, they participated in the experience. Even before the fireworks.
Bravo, maestro!
Of course, we were there. It was free. And there were fireworks. Did I mention there were free fireworks?
We dragged our bag chairs through a sea of humanity to a relatively open spot stage right. The weather was much improved over the past two weekends. A cool breeze wafted Macaroni Grill garlic to mix with the aroma of tailgaters seated around us. There were people of all ages in the sea of chairs; old people with their older mothers, babies with their young mothers, middle-aged couples with their older children, and of course the pre-teen demographic.
Who were thrilled to be there, let me tell you. One in particular, seated in front of me to my left, stared a hole in the pavement, head in hands, waiting for the fun to end. He listened to his iPod until the batteries went dead, then he took pictures of his hand with his mother's camera phone before launching into a riveting round of Tetris. He was amusing to watch, and I was going to point him out to Lovett, my pre-teen, but Lovett was doing the same thing off to my right. Well, sans iPod and camera phone.
The concert was great. They played a tribute to Ethel Merman, some Edward Elgar, a couple of Latin-flavored compositions of Leroy Anderson, an extended medley from Camelot, and a medley of tunes from movie musicals.
Everyone seemed to enjoy the program immensely. An older man wearing a flannel shirt and a white-haired crewcut ask his daughter (I presume) to dance during one of the Leroy Anderson waltzes, to the delight of the crowd on our side of the parking lot. Several young girls, our Dora included, pirouetted between the chairs during some of the Merman numbers.
The pre-teens were, in a word, underwhelmed, let me tell you. Until the conductor related a story of taking his two young sons shopping for Mother's Day gifts. The punch line of the story was that they couldn't decide which Star Wars action figure to buy her. As the audience laughed, I read between the lines and correctly guessed what was coming next.
In that spirit, we'd like to present for you the Theme from Star Wars by John Williams, said the conductor.
That got their attention. They cheered, they applauded, they participated in the experience. Even before the fireworks.
Bravo, maestro!
posted by Chris @ 8:50 PM
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